Articles

Sales prospecting, like priming a pump, initiates the flow of opportunities. Starting with cold leads or new markets demands building relationships from scratch, akin to an empty pump system. The effort needed in prospecting through calls, networking and social media, mirrors the physical exertion of pump priming. Persistent prospecting creates a lead stream, just as […]

Sales Call Reluctance: a term that seems to indicate a fear of making prospecting phone calls. It encompasses so much more than that. It’s a hesitation, an invisible barrier that stunts proactive prospecting in any form, not just over the phone. Whether it’s reaching out to potential clients, initiating conversations, or even networking, this reluctance […]

The dirty little secret no one is talking about — Sales Call Reluctance. It is easy to hide, deny and suppress the fear while hiding behind serving current clientele. In the sales world, there’s a dirty little secret that often goes unspoken: Sales Call Reluctance. This insidious fear lurks in the minds of even the […]

Overcoming Sales Call Reluctance is essential to embody a proactive approach to new business focused on identifying opportunities, creating value, and generating profit. Sales Call Reluctance is a show-stopper that hinders success and devastates careers. Sales Call Reluctance is the fear or hesitation to prospect and promote. It impedes capitalizing on opportunities and even following […]

What is going on in our brains? Dr. Joe Dispenza, a New York Times bestselling author who conducts extensive scientific research on performance and goal achievement, studies the brain. According to him, when stress hormones arouse the brain and people continuously shift their attention from one thing to another, the brain fires incoherently. This leads to […]

Self-reflection is an essential component to overcoming Sales Call Reluctance because it allows salespeople to gain insight into their thoughts, feelings and actions. It is a process of self-examination of behavior and beliefs to make positive changes. Yet many salespeople do not like to self-reflect because: 1.      Self-reflection can bring up uncomfortable emotions, such as guilt, shame, […]